Posts tagged Tips

Industry Secret Top 10 Modeling Tips By North West Model Agency

Apr 23rd

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Industry Secret Top 10 Modeling Tips By North West Model Agency

Top 10 Secret Modeling Tips


At North West Model Agency many new models ask us for modeling tips. While there are literally hundreds of questions, we’ve picked the essential tips to help you get a head of the competition and grab not just your first assignment, but a constant stream of work!

 

1. Motivation and Reputation

They say you’re only as good as your last shoot. There’s a lot of truth in this. Unlike a shop you have no off the shelf product to sell. You are literally ‘selling yourself’. This is your reputation, and it needs to be looked after if you’re going to succeed.

This means you have to be on your best behavior at all times. The top supermodels may be able to get away with the paparazzi lifestyle, but while nurturing a modeling career this simply will not be the case if you hope to succeed.

North West Model Agency advises you to never bad mouth anyone, no matter how much they annoyed you. Simple…? Nope it is really hard but that is why it is important.

You will just sound bitter, and you never know who you are talking to. There is a reason why the term “small world” was coined; you’d be surprised as to how interconnected people can be. It’ll only take one bad word against someone’s wife or brother who’s in the right position in the industry and you might suddenly find people are not returning your calls or giving you work. Reputation is everything in this game.

While not saying anything bad about other models, agencies and photographers is a must always remember that motivation is what drives success just as much as talent. A happy, highly motivated individual is more likely to be hired than someone who’s grumpy and has a bad phone manner. Be polite, be happy, and most of all enjoy what you’re doing.

If you are not enjoying it at the start, are you really in the right career?

 

2. Should I pay to sign up for a model agency?

North West Model Agency does not charge to sign up models. The choice is yours at the end of the day though it is worth thinking about a few points. What guarantee of modeling assignments do you have considering your outlay? This is known commercially as a “Return of Investment”. A return of investment of zero is not an investment at all.

Remember that YOU are the model agencies source of income. Placing you on assignments is how they are meant to make both you and them money. Simply put, it is a risk the modeling agency should be taking as business men and women, and not one which you should be underwriting.

Look at it another way, do football clubs charge potential Premier League players to sign up? If they did, what sort of statement would that make about the quality of the club or the quality of the players?

3. Should I do modeling shots for free?

Modeling is a very competitive business. The catch 22 situation which North West Model Agency sees all the time is a model wants to sign up for an agency to do modeling, but the agency wants to see example of work the model has done.

As mentioned above, you really should not be paying agencies for a portfolio instead you should be approaching the agencies with your portfolio.

The easiest and cheapest way to do this is to complete a couple of model shoots for free, with the proviso that you will be allowed to use the shots for your portfolio. It is common for the agency or photographer to retain copyright, but grant a license for you to use the photos for self promotion.

This way you have professional shots, at a fraction of the cost. If you would like to get involved in this ‘time for prints’ North West Model Agency would love to hear from you as we can organize this type of work.

 

4. Modeling Portfolio – quality and market

Having some sort of portfolio is a real advantage. Look at it from the other side of the fence. You have two models, both have the look you want and one has a set of photos showing you what they’re capable of.

All things being equal who would you pick? You would obviously go with the known quantity i.e. the one with the portfolio.

Having a portfolio is linked to point 3 above. It is pretty much essential, but you need to know your market. Most people will never be “high fashion” models. It’s something you need to accept. If you do not fit into the “sample” size it’s not going to happen.

North West Model Agency suggests that when you turn up for an interview, or are submitting photos remember to make sure they are the best you have and they are relevant.

Avoid using poor quality images at all times. North West Model Agency sees applicants using mobile phone images which are just not good enough.

Images should be clear and show you at your best. Unless it is a highly stylized image make sure your face is clear (no hands or hair in the way). It does not take much effort to have a friend photograph you in neutral surroundings such as a well lit bedroom or outside (natural light in the mornings or evenings are the best).

Avoid submitting photos where you are in a group of people. Will the agency know which one you are? What if your friends are chosen by the agency? You would feel pretty stupid.

If you have a special feature (good skin, hands, legs, bottom etc) make sure you show it off subtly in the photo. Hiding an ‘asset’ will not get you work.

Sending in a poor quality photo or one which is not very well taken implies laziness on your part. It does not look good if an agency is considering whether it should invest time and money in promoting you.

North West Model Agency will be providing future articles on getting the best photos to send to agencies.

 

5. Safety First

An obvious tip, but a lot of models (both men and women) do not always see the potential dangers involved in taking on an unknown assignment.

One of the advantages of using an agency (such as North West Model Agency) is the agency will have looked at the projected and made a call about its validity.

Using some of the free sites out there you can be left wide open to abuse as literally anyone could be posing to be a photographer. From simply not being paid (financial safety) to assault and worse (physical safety) it is always advisable to take someone with you, or at the very least let a relative or friend know where you are going and what time you are due back.

North West Model Agency always recommends a chaperone no matter what the project, age or sex of the model. This is not always possible but make sure you do not carry large amounts of cash (always take some for a taxi) and stick to well lit streets and car parks.

North West Model Agency says if in doubt, talk to the photographer or agency and never risk it. It only takes one mistake to end a career.

6. Punctuality

In the commercial world everything revolves around stability and relative predictability. It might not always seem like it to the outsider but think of simple things like you know the shops will open at 9am and your employer will pay you.

When organizing a shoot North West Model Agency guarantees there has usually been quite a lot of people and time involved. In business time is money, and turning up to an assignment late may mean not all the photography gets completed as planned in one day.

So what?

Well if the shoot time is doubled so can the price. Photographers and equipment do not come cheap – always bear in mind that being late is wasting someone else’s money and that someone else is the person who pays your wage be it directly or through an agency.

At the very least if you have relied on public transport call the person who has organized the shoot to let them know where you are and when you will arrive. If you cannot contact the photographer or location manager at least call the agency. It might be possible with enough notice for them to move the schedule about and so not disrupt the shoot.

In short, being late or not turning up is a really easy way for people not to use you. It will affect your reputation, your motivation and any future prospects of work.

 

7. Travel

Expect to travel while you’re a model. It’s part of the business. Being in the right place at the right time helps, but chances are you’ll be going up and down the country. If you’re lucky you may even travel abroad.

If using public transport make sure you check ahead to see if there are any strikes or problems.

If you’re driving, check your car is roadworthy and make sure you know where you can park on arrival and if there are any motorway delays.

“My car wouldn’t start” or “I couldn’t find anywhere to park” just will not wash if you disrupt a major shoot. North West Model Agency can help you plan your journey and in some cases even offer transport to the shoot and back.

When parking choose a well lit car park and remember that in winter it gets dark early. Do you want to be walking through an unfamiliar city at night? Regardless of gender, this is not fun let alone safe.

Never put your safety at risk to be punctual though. Always let someone know where you are and what time you are due back.

8. The assignment

As with just about every other industry communication is essential. Never take anything for granted.

Ask plenty of questions about the assignment and never do anything you are not comfortable with. Generally an assignment will have been planned for quite some time as it may be seasonal.

North West

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Some Video Marketing Tips

Mar 27th

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Some Video Marketing Tips

The majority of online entrepreneurs would love the opportunity to speak with a prospect or client face to face, but it unfortunately is just not possible to do so. It is a proven fact that many web visitors do not read all of the supportive text found on a particular site, so it is necessary to try and capture their attention without requiring them to spend a great deal of time reading. Video marketing allows a marketer to get out their desired message within seconds of the loading of their page, but it must be performed effectively in order to result in success. Individuals interested in incorporating video marketing into their strategy should follow several important tips.

The image portrayed by the video must be completely professional and should be something that a person can be proud of. Nobody is impressed with a stuttering or mumbling approach, and it simply gives an appearance that is something that cannot easily be remedied. It is often said that there are no second chances at first impressions, so an individual needs to understand exactly what the purpose of their video is. The message should be free of offensive material or slang words and appeal to the individuals that will be visiting the website.

A marketer should consider hiring a professional to develop and create their video marketing effort. It is important to realize that no online entrepreneur can be an expert in every aspect of his or her business, and it is necessary to understand when professional assistance or guidance could be helpful. Videos that seem sloppy or put together by amateurs are certainly not going to impress their target, and video marketing that is not properly carried out could actually prove to be detrimental to success in some ways. Using an actor or actress is also not a bad idea when considering the fact that poor diction or dialect can actually cause a consumer to ignore or mute the video.

The length of the video is perhaps one of the most critical elements, and few marketers understand that a person’s attention span is not going to last more than 20-30 seconds at a time. There should be a definitive call to action or an urgent need should be developed throughout the short message delivered to the consumer. Individuals must be lead to either click for more information or proceed with a specific process. Interested targets may be willing to view additional messages or read more information, so it is imperative that a marketer acknowledges the fact that their video’s purpose is simply to snatch the consumer’s interest and entice them into paying attention for a longer period of time.

Internet marketing can very well be the easiest way for a person to reach their financial dreams, but it isn’t necessarily a simple task. Like anything else, success takes time and an online entrepreneur needs to carefully consider all of their efforts. Video marketing can help drive sales and reach more prospects than ever before, but an adequate time must be spent on its development to ensure that it is carried out effectively.

The image portrayed by the video must be completely professional and should be something that a person can be proud of. Nobody is impressed with a stuttering or mumbling approach, and it simply gives an appearance that is something that cannot easily be remedied. It is often said that there are no second chances at first impressions, so an individual needs to understand exactly what the purpose of their video is. The message should be free of offensive material or slang words and appeal to the individuals that will be visiting the website.

A marketer should consider hiring a professional to develop and create their video marketing effort. It is important to realize that no online entrepreneur can be an expert in every aspect of his or her business, and it is necessary to understand when professional assistance or guidance could be helpful. Videos that seem sloppy or put together by amateurs are certainly not going to impress their target, and video marketing that is not properly carried out could actually prove to be detrimental to success in some ways. Using an actor or actress is also not a bad idea when considering the fact that poor diction or dialect can actually cause a consumer to ignore or mute the video.

The length of the video is perhaps one of the most critical elements, and few marketers understand that a person’s attention span is not going to last more than 20-30 seconds at a time. There should be a definitive call to action or an urgent need should be developed throughout the short message delivered to the consumer. Individuals must be lead to either click for more information or proceed with a specific process. Interested targets may be willing to view additional messages or read more information, so it is imperative that a marketer acknowledges the fact that their video’s purpose is simply to snatch the consumer’s interest and entice them into paying attention for a longer period of time.

Internet marketing can very well be the easiest way for a person to reach their financial dreams, but it isn’t necessarily a simple task. Like anything else, success takes time and an online entrepreneur needs to carefully consider all of their efforts. Video marketing can help drive sales and reach more prospects than ever before, but an adequate time must be spent on its development to ensure that it is carried out effectively.

Steve Duval is an internet entrepreneur who is showing others the many ways of making money online today. He teaches simple techniques that anyone can use to earn money online http://www.expressincomes.com


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Model Advice and Glamor Modeling Career Tips: How Do I Get Into Glamour Modeling?

Mar 25th

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Model Advice and Glamor Modeling Career Tips: How Do I Get Into Glamour Modeling?

GLAMOR MODELING ADVICE AND MODEL TIPS: HOW CAN I LAUNCH MY GLAMOUR-MODEL CAREER?


Aspiring models often ask us, How do I get into modeling? Or, How do I get started in modeling? This article discusses the various types of modeling, and what it takes to make it in this challenging yet fun profession. You will also find some useful tips and advice on how to get started in teen modeling.


What are the different types of modeling?


There are basically five (5) different types of modeling. These are the broadest categories, with newer but smaller categories evolving all the time. Furthermore, these categories also overlap with each other at times.


1. COMMERCIAL MODELING (Television, Catalogs and Print-Ads):


Commercial models help promote products and services through ads in the electronic media such as Television and the Internet as well as through Print Advertising. They appear in commercials/ads, on product packaging, in magazines, on billboards, etc., and help promote all kinds of products and services ranging from computer equipment to medicines, apparel, shoes and cosmetics. This is by far the largest modeling and teen modeling category.


General Requirements for Commercial Modeling:


Contrary to popular belief, many successful commercial models look like normal, everyday people. If they walked past you on the street in normal everyday clothes and with little or no makeup, you would probably not look at them twice. However, what they do possess is the ability to express an emotion, and the ability to replicate that same look time and again. For starters, you can start practicing your best looks and poses in front of a mirror. Many successful models do 15 minutes of mirror work every day. Practice evoking different types of emotions through your expressions.


The ability to show different expressions, to be able to hold that expression so that the photographer can take multiple shots at different camera exposure settings, and the ability to create that expression again at will are all very useful qualities. The good news is that these qualities and talents can be developed. Good commercial models are also usually photogenic, but exceptions abound. Having a unique or different look is good but often not an absolute necessity. Personality, likeability (that the audience or target market can relate to), being internally happy (i.e., liking yourself – because it does show through in your images) and being able to work long hours while at the same time enjoying the process are other attributes that successful commercial models seem to possess.


Most pictures on magazine covers are touched up and air-brushed on the computer for hours (called digital editing) to create the right look. If you have reasonably good features, a great photographer can make you look like a superstar! Remember, the glamorous superstars do not always look that way in real life. It is the camera, lighting, makeup and digital editing that often does the trick.


2. PROMOTIONAL MODELING (Tradeshows, Retail, Car Shows, Events, etc.):


Promotional modeling includes work at Tradeshows and Conventions, handing out Product Samples in Retail Stores, helping promote products or services at Car Shows, Boat Shows, Events, etc. What differentiates Promotional Modeling from Commercial Modeling above is the fact that for Promotional Modeling you have to be there in person, because you yourself (not your photo or video) are doing the promoting. While it may not appear as glamorous as Commercial Modeling, it can provide good income opportunities, and the jobs are usually easier to get. Creative forms of Promotional Marketing (often referred to as Buzz Marketing) and Event Marketing are gaining fast in popularity. It seems to be a high-growth area, and compensation seems to be improving too.


General Requirements for Promotional Modeling:


Promotional Modeling is about overall personality, interpersonal skills, being able to establish a quick rapport, and staying focused on the task at hand. You may meet a lot of different people, albeit each very briefly. If you thrive on meeting people and enjoy the hustle and bustle of a tradeshow environment, Promotional Modeling is usually easier to break into than Commercial Modeling, although exceptions are always there. Even though the job is not primarily about being photographed, you will still want to look and act your best. Promotional/Event Modeling is a growing field.


3. FASHION MODELING (includes Runway, Fashion Shows, etc.):


Fashion models help launch new products and designs such as in apparel, accessories, shoes, jewelry, swimwear, beachwear, etc. The walk the runway in fashion shows. Many large fashion shows also get media coverage, and a good fashion model can get print exposure in leading fashion magazines such as Vogue, Elle, Cosmopolitan, Glamour, etc. Similarly, if a fashion show is being covered by the broadcast media, there is a chance that you may appear on Television too. Many industry-specific fashion shows such as shows for apparel and swimwear can hire hundreds or thousands of models at a time.


General Requirements for Fashion Modeling:


Up until a few years ago, a height of at least 5 feet 9 inches was considered pretty much a requirement for Fashion Modeling especially for the Runway (where you walk up and down a Runway, wearing clothes of a certain brand and/or designer). However, that is fast changing. Now, there are Fashion/Runway shows for pretty much all body types. If you feel good about your body, can walk confidently, and look reasonably good, chances are that you can find some opportunities in Fashion Modeling. For certain apparel and swimwear shows, a good well-proportioned body is more important than just height alone. Since, the shows can require hundreds of models per day (and there are just so many really tall good looking models around), you probably have a good chance of being selected as long as your overall body proportion is in harmony with the product line of the manufacturer. Then, of course, there are apparel and swimwear manufacturers who make clothes for petites and plus-sized customers as well.


4. INTERNET MODELING (web-sites, live webcam, etc.):


Internet modeling, whether it is for static content on web-sites or for live webcam or streaming video is a popular segment. Generally, you have to be over 18 years of age.


5. MODELING FOR PHOTOGRAPHERS, CONTENT CREATORS & STOCK PHOTO AGENCIES:


Photographers hire models all the time, either to build their own portfolios or to create content for Licensing to others and/or for Stock-Photo purposes. The PhotoShoot can be either a paid shoot (where the model gets paid either on an hourly basis or a flat fee) or TFP (trade Time for Prints), or TFCD (trade Time for CD-ROM images). In the TFP or TFCD arrangement no money changes hands. It is just a trade or swap. The photographer invests his/her time, expertise and equipment, and the model invests his/her time. Thus, they can create some content together that both parties can use to further their own professional goals, respectively. Stock Photo Agencies sometimes commission a photographer to take certain pictures that can then be sold or licensed to different companies for use in advertising and marketing materials.


As you can see, there are myriad opportunities in the modeling world. However, it is hard work. Like most other things in life, there is no guarantee of success. It depends on your looks, luck, demeanor, personality, hard work, perseverance, and a burning desire to succeed, among other things.


Others before you have made it big in modeling, and you probably can too! A good first step would be to create your free Portfolio on the Joy Of Modeling website (http://www.joyofmodeling.com/) and on as many other modeling websites as conveniently possible. Contact local modeling agencies. Have a Professional Photographer shoot a nice Portfolio. Attend modeling shows and seminars. Learn about the business. Notice what is working and what is not, and take corrective action. Good luck and best wishes.


The fast-loading Joy Of Modeling website is a popular job searching and referral place for models, photographers, videographers, film makers, agencies, actors, actresses and reps. It is also a resource for talent scouts and recruiters looking to hire for television, film, theater, dancing and entertainment jobs. Aspiring models, actors and actresses looking for their big break have a free opportunity for worldwide exposure at the Joy Of Modeling website. It is a family-friendly site (no nudity, porn, profanity or violence), and has separate sections for grown-ups and kids. The site also offers Free Gifts and/or a Free Shopping spree to its Gold Level members.


Whether you are searching for Models or for Modeling Jobs, please do visit the Joy Of Modeling website (www.JoyOfModeling.com) today. Thank you.


Article Copyright © 2006, AFPI and www.JoyOfModeling.com. Author allows you to distribute this article freely, in its original unedited form, as long as credit is given to the author, and a link back to the website of the author is provided.

Alex Joy is a well-respected Professional Photographer, Modeling Career Coach and Successful Entrepreneur in South Florida, USA.


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Marketing Tips For Actors ? 10 Concepts That Will Transform Your Career

Mar 20th

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Marketing Tips For Actors ? 10 Concepts That Will Transform Your Career

1. Think Like A Business, Not Like A “Starving Artist”. Create systems and consistent marketing campaigns to sell your “brand”.

2. Make No Assumptions. Don’t assume you need a top agent before one appears. Don’t assume that you booked that job because your audition was good. Don’t assume that what works for a fellow actor will work for you. Don’t assume that a movie star will be a good actor or vice versa. Just don’t assume. Stay alert and observe.

3. Hire The Best Coach/Mentor You Can Find To “Open Doors.” No one ever got there alone. Why would YOU be the exception? A Coach can personally refer you to an agent. Why waste 3 years sending out pictures/resumes? Duh!

4. Don’t Follow The Herd. Know what you want, what you’re selling and never give up. Don’t hang out with those who are unfocused, draining or negative. Go your own way.

5. Look For Opportunity Everywhere. Create your own work by finding top professionals- writers, producers, directors – and hire them to develop your projects. Everything is negotiable.

6. “Live The Part” of a successful actor (and Dress it)! You’ll get more roles. You become what you think and project.

7. Waste No Time. Know what you want and go for it. There’s no reason to cling to one area of the industry, one city, one agent. Stay in the moment, stay focused but keep moving forward.

8. Play Out YOUR Agenda, not someone else’s – director, producer, agent, manager or parents. It’s YOUR life not theirs.

9. If It Doesn’t Work, Scrap It. Or do it over- headshot, hairstyle, wardrobe, agent relationship, manager. Don’t hang on because “something is better than nothing”. Nothing is better because it clears the air and opens the door for what IS going to work.

10. STOP All Unnecessary Activity And Expenses So You Can Focus On What You Want Now. Find employment that will give you enough free time and cash flow to develop your career. And never accept a role that doesn’t give you growth, development, opportunity and/or MONEY. Those are ALL good reasons not “because someone wanted you to play the part.”

Successful Marketing!

Gwyn

Gwyn Gillis is the Executive Director of TAM, The Actor’s Market, a marketing firm that trains actors to market themselves to the TV, Film and Theater industries. They provide monthly FREE Info seminars/teleseminars and FREE weekly marketing tips. Having studied theater at Carnegie-Mellon University, Gwyn’s acting career spans several decades during which time she appeared on and off-Broadway, in classical roles in American Repertory companies, starred in over 18 contract and recurring roles in Daytime/Prime time TV, films and dozens of network TV commercials. Her book, The ABC’s of Soaps, a best seller is a “how to” on getting work in Daytime TV. As a Marketing/Career Coach she is available to work One-on-One with actors AND non-actors at all levels of on-camera performance skills.

http://www.theactorsmarket.com http://www.thetamstore.com


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Why can’t we trade in the share tips on the actors and actresses??

Mar 15th

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Why can’t we trade in the share tips on the actors and actresses??

We researchers are always thoughtful and have this strange habit (good/bad whatever you say) of forming an idea from every situation that comes across us. This time the focal point of my thinking is my wife Mrs.Michelle Smith, who has this habit of watching lots of Hindi movies and reading cinema centric magazines. Every time I would see her reading filmy magazines one or the other after finishing off her daily household chores.  I don’t understand what these women gain by intervening into the private affairs of these artists. What to talk of them, even the media finds it pleasurable by creating big issues of their petty affairs. Each and every one of us is aware of the hotshot news on Rahul Mahajan( son of the deceased BJP member Pramod Mahajan) of brutally beating his wife “Dimpy Ganguly” . But how many of them know about the recent reserve rate hike by RBI or the profit growth revealed by ICICI BANK recently? Not many of them I can guarantee because almost every news channel had this stupid news aired on them.

Looking into the current mental state of the people, I thought why not to just start trading these artists by availing tips for them through a broker just like we trade in shares through share tips?? Just see what kind of money multiplier it can be for everyone who finds it interesting in reading about these artists. Till now I have my own set of gathering where we all talk and discuss on what share tips to bent on to take my buy or sell decisions, but if my idea fructifies, my own wife would come out even a bigger filmy analyst in determining which artists to trade in. She would just have her own set of share tips on buying this artist or the other. She would say…” Hey, Just go long on Kareena Kapoor, You know she has managed to secure a position in the FILMFARE POWER LIST 2009?? Her share which is currently trading at 350 would jump over to 400, you see?? Just go short on Ranbeer Kapoor, yesterday only I have read in Delhi times that his movie “ANJAANA ANJAANI” has flopped at the Box office”. I don’t think that this share would make a high of 600 his time.”

Isn’t it a good idea?? At least these set of women who have been reading all this stuff without any reason would get a reason to it. And moreover they can generate their own wealth .But all of it depends upon these artists whether they will allow their share tips to be traded on the stock exchange or not??It is still the question unanswered. What do you think?? Should I send this recommendation to Dr. Manmohan Singh?? What do you say??

Share Market is fraught with rampant fluctuations and the investor may incur severe losses unless he follows an appropriate strategy before making any share investments therein. Hence relying on the feasible share tips imparted by the researchers is pertinent enough before taking any bet on a specified security.


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Marketing Tips – MEETING Industry Pro’s IN PERSON – Apples and Oranges

Mar 6th

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Marketing Tips – MEETING Industry Pro’s IN PERSON – Apples and Oranges

Professional Interviews CAN be nerve-racking OR they can be
FUN! There are TWO IMPORTANT THINGS to remember!

THE FIRST important thing is that you are there because they
are INTERESTED in you!

A client recently asked me naively if her offers to have 3
agent meetings were becau se they were just being “polite”.
NO, they were NOT being polite. No one has time to waste
going through the process of interviewing you or making you
drive there, park (pay for a cab or a bus) and spend
10-30 minutes for NO reason! If after a meeting you do
not get a response such as an offer for signed representation,
a follow up meeting so both parties can be “sure” or at the very
least an offer of free-lance representation, then YOU are
doing something WRONG! You are not creating the most positive
presentation OR you are not giving them the right information-
i.e that you are a winner and will book a lot of work! There was a
dis-connect somewhere.

The exception to this? Sometimes after speaking with you and
discovering more about you an agent may feel that you are too
similar to a current client, someting that wasn’t apparent at first
meeting. So, your strategy? Stay in touch and know that you have a
potential agent for the future. Things change, clients leave. When
the time is right, you’ll hear from them.

THE SECOND important thing is -  They NEED to know
how to represent you, hire you or cast you! So no matter
what you discuss or chat about you HAVE to get this valuable
information into their consciousness IF you want a successful
follow up relationship.
OK…now comes the APPLES and ORANGES technique.
Every Agent interview I’ve ever experienced and that of
thousands of clients goes something like this:
AGENT’S OPENING LINE:
“So what are doing now?” OR
“What’s happening with you?” OR
“What have you been doing recently?”

It’s a trick question and doesn’t mean LITERALLY
“What are you doing now”?
It means,
“Tell me why I should work with you..in the next minute or so.”
They NEED to know if you are bookable, are you marketable?
are you likeable? Will you come through for them so they can
make that precious 10% if they commit and work hard for YOU.

But most actors answer the question literally. BIG MISTAKE!- Unless
you are currently starring in a Broadway show, just booked a major
film, just got cast in a network commercial that will earn you big
bucks – you get the picture.
So what do you say if you haven’t got recent major credits?

Let’s start with the DON’T's-

Example #1:
AGENT: What are you doing now?
ACTOR: Um, nothing. It’s been slow.

Example #2:

AGENT: What are you doing now?

ACTOR: Uh, I’m in class and…um, I have a job at a bar.

Example #3:
AGENT: What are you doing now?
ACTOR: I was an extra in the new Oliver Stone movie and I did a
short scene in a 10 minute Student film a few weeks ago.
All of which will NOT get ANY professional interested in you. It
doesn’t tell them that you will be successful or know how to
run your career effectively OR what parts you can play,
get cast in or that ANYONE else thinks well enough of you to
cast you in anything major!

Did you ever see an agent smile with a blank look on their face
and say sweetly,“Really nice to meet you…let me know
when you’re IN something.” ?

This is their friendly attempt to get you to LEAVE. They don’t want
to offend you, they realize you aren’t ready for an agent, aren’t
getting work on your own and want them to do all the heavy work of
selling you without making any money for the effort.OF COURSE
THEY WANT YOU TO GET OUT OF THEIR OFFICE.
Now, let’s flip it…when you hear the classic line,

What are you doing now?”(APPLES), answer ORANGES.

So, instead of answering the absolute boring truth you answer
YOUR truth, YOUR story.
Tell them about your type, your passion, your most successful
portrayal, the most exciting audition you ever had.Tell them a story
they will enjoy hearing. You are accomplishing two things-
showing them who you really are and entertaining them- that you
are a brilliant actor who can sell himself.  It’s not always important
that you have major credits from two weeks or two months ago.
It’s important that they can rely on you to MAKE your career
successful. It’s your SPIRIT and INTENTION that will get them on board.
Some of the DO’s.

Example #1:

AGENT (APPLES): What are you doing now?
ACTOR (ORANGES): I’m very pro-active, submit myself all the time
and I’m developing a fun,new webisode with a few really good actors
who are friends.I play a character just like Tina  Fey from 30 ROCK-
I wrote it as well and we’re even looking for sponsors to promote it
and make it very financially successful. I THINK WE FOUND OUR
FIRST ONE. There’s a budget! And that Indy film I shot a few months
ago is headed for Sundance! I’m excited! The performances are so
good – it might win an award. I played a quirky nurse in a starring role
and it was an absolute hoot! The director wants to cast me in his
next feature.

(very few agents could resist an actor who might be seen at
Sundance or who created a project that might make $ $ and that a
film director wants to hire you again!)

Example #2:

AGENT (APPLES): What are you doing now?
ACTOR (ORANGES): Auditioning like crazy and by the way I study
with Blah-blah, who I think is the best in the business- his students
include Ed Norton, Demi-Moore, Sean Penn…(name 3-4 prominent
actors/movie stars/b’way stars). My career is on a path like theirs!
And I’m consistently building my network of Top A list Casting
Directors- just last week I met the CD’s from White Collar /
LAW & Order-LA! They think  I’m perfect for this undercover cop role.
I play a lot of those.

(Most agents would be thrilled that you count yourself in the same
circle as major movie stars as far as your training and that you
are making an effort to meet all the top CD’s so you WILL
work on major shows).

Example #3:

AGENT (APPLES: What are you doing now?
ACTOR (ORANGES): When I got cast in the Oliver Stone film I was
excited to play a featured role- got a chance to meet him
and talk to him! And I’m shooting a really great film script
with a young director (some say he is the next Steven Soderberg)
next week. It’s a new genre for him- romantic comedy and he
thinks I’m his perfect romantic heroine!

(Agents are very pleased when you keep working on projects
with potential up and coming directors or that you’ve met
a major film producer/director. If you were really only an extra
in a crowd scene with 100 other people,then DON’T mention the
Oliver Stone film but talk about the great work you did in the
smaller project that has potential to be very successful.)

Talking ORANGES : Never lie or boast. Just be passionate and
excited about your experiences. See the potential in everything
and express yourself uber-optimistically. It’s not cool to be cool.
Agents have to see the potential and will misconstrue the “laid-back”
for the “loser”. So, be a winner! Happy Oranges, Mangoes, Strawberries!

Successful Marketing!

Gwyn

Gwyn Gillis is the Founder and Executive Director of TAM, The Actor’s Market (www.theactorsmarket.com) a marketing firm for actors. They provide monthly FREE seminars/teleseminars, FREE weekly marketing tips as well as access to top photographers, graphic artists and videographers who provide every marketing tool an actor needs (www.theTamstore.com). Gwyn’s acting career spans several decades during which time she appeared on and off-Broadway, in classical roles in American Repertory companies in over 18 contract and recurring roles in Daytime/Primetime TV, Films and dozens of network commercials/V.O.’s. As a Marketing/Career Coach she is available to work One-on-One with ready-to-succeed actors.


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Marketing Tips for Actors – Winning at Every Interview!

Mar 5th

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Marketing Tips for Actors – Winning at Every Interview!

THE FIRST important thing is that you are there because they are INTERESTED in you!

A client recently asked me naively if her offers to have 3 agent meetings were because they were just being “polite”. No, they were not being polite. No one has time to waste going through the process of interviewing you or making you drive there, park (pay for a cab or a bus) and spend 10-30 minutes for no reason! If after a meeting you do not get a response such as an offer for signed representation, a follow up meeting so both parties can be “sure” or at the very least an offer of free-lance representation, then you are doing something WRONG! You are not creating the most positive presentation or you are not giving them the right information-i.e that you are a winner and will book a lot of work! There was a dis-connect somewhere.

The exception to this? Sometimes after speaking with you and discovering more about you an agent may feel that you are too similar to a current client, something that wasn’t apparent at first meeting. So, your strategy? Stay in touch and know that you have a potential agent for the future. Things change, clients leave. When the time is right, you’ll hear from them.

THE SECOND important thing is – They need to know how to represent you, hire you or cast you! So no matter what you discuss or chat about you HAVE to get this valuable information into their consciousness if you want a successful follow up relationship.

OK…now comes the APPLES and ORANGES technique.

Every Agent interview I’ve ever experienced and that of thousands of clients goes something like this:

AGENT’S OPENING LINE: “So what are doing now?” OR “What’s happening with you?” OR “What have you been doing recently?”

It’s a trick question and doesn’t mean literally “What are you doing now”? It means, “Tell me why I should work with you..in the next minute or so.”

They need to know if you are bookable, are you marketable? are you likeable? Will you come through for them so they can make that precious 10% if they commit and work hard for YOU.

But most actors answer the question literally. BIG MISTAKE!- Unless you are currently starring in a Broadway show, just booked a major film, just got cast in a network commercial that will earn you big bucks – you get the picture.

So what do you say if you haven’t got recent major credits?

Let’s start with the DON’T's-

Example #1: AGENT: What are you doing now? ACTOR: Um, nothing. It’s been slow.

Example #2: AGENT: What are you doing now? ACTOR: Uh, I’m in class and…um, I have a job at a bar.

Example #3: AGENT: What are you doing now? ACTOR: I was an extra in the new Oliver Stone movie and I did a short scene in a 10 minute Student film a few weeks ago.

None of the above answers to that opening question will get ANY professional interested in you. It doesn’t tell them that you will be successful,  know how to run your career effectively or what parts you can play, get cast in or that ANYONE else thinks well enough of you to cast you in anything major!

Did you ever see an agent smile with a blank look on their face and say sweetly,”Really nice to meet you…let me know when you’re in something…”?

This is their friendly attempt to get you to LEAVE. They don’t want to offend you. They realize you aren’t ready for an agent, aren’t getting work on your own and want them to do all the heavy work of selling you without making any money for the effort.

OF COURSE THEY WANT YOU TO GET OUT OF THEIR OFFICE.

Now, let’s flip it…when you hear the classic line,  What are you doing now?”(APPLES), answer ORANGES.

So, instead of answering the absolute boring truth you answer YOUR truth, YOUR story. Tell them about your type, your passion, your most successful portrayal, the most exciting audition you ever had.Tell them a story they will enjoy hearing. You are accomplishing two things-showing them who you really are and entertaining them- that you are a brilliant actor who can sell himself. It’s not always important that you have major credits from two weeks or two months ago. It’s important that they can rely on you to make your career successful. It’s your SPIRIT and INTENTION that will get them on board.

Some of the DO’s.

Example #1: AGENT (APPLES): What are you doing now? ACTOR (ORANGES): I’m very pro-active, submit myself all the time and I’m developing a fun, new webisode with a few really good actors who are friends.I play a character just like Tina Fey from 30 ROCK-I wrote it as well and we’re even looking for sponsors to promote it and make it very financially successful. I THINK WE FOUND OUR FIRST ONE. There’s a budget! And that Indy film I shot a few months ago is headed for Sundance! I’m excited! The performances are so good – it might win an award. I played a quirky nurse in a starring role and it was an absolute hoot! The director wants to cast me in his next feature.

(very few agents could resist an actor who might be seen at Sundance or who created a project that might make $ $ and that a film director wants to hire you again!)

Example #2: AGENT (APPLES): What are you doing now?

ACTOR (ORANGES): Auditioning like crazy and by the way I study with Blah-blah, who I think is the best in the business- his students include Ed Norton, Demi-Moore, Sean Penn…(name 3-4 prominent actors if that is true). My career is on a path like theirs! And I’m consistently building my network of Top A list Casting Directors- just last week I met the CD’s from White Collar /LAW & Order-LA! They think I’m perfect for this undercover cop role. I play a lot of those.

(Most agents would be thrilled that you count yourself in the same circle as major movie stars as far as your training and that you are making an effort to meet all the top CD’s so you WILL work on major shows).

Example #3: AGENT (APPLES): What are you doing now?

ACTOR (ORANGES): When I got cast in the Oliver Stone film I was excited to play a featured role- got a chance to meet him and talk to him! And I’m shooting a really great film script with a young director (some say he is the next Steven Soderberg) next week. It’s a new genre for him- romantic comedy and he thinks I’m his perfect romantic heroine!

(Agents are very pleased when you keep working on projects with potential up and coming directors or that you’ve met a major film producer/director. If you were really only an extra in a crowd scene with 100 other people,then DON’T mention the Oliver Stone film but talk about the great work you did in the smaller project that has potential to be very successful.)

Talking ORANGES: Never lie or boast. Just be passionate and excited about your experiences. See the potential in everything and express yourself uber-optimistically. It’s not cool to be cool. Agents have to see the potential and will misconstrue the “laid-back” for the “loser”. So, be a winner! Happy Oranges, Mangoes, Strawberries!

Successful Marketing!

Gwyn

Gwyn Gillis is the Founder and Executive Director of TAM, The Actors Market, (http://www.theactorsmarket.com) a marketing firm for actors. They provide FREE monthly seminars,  weekly marketing tips and both Career Coaching and Mentorship Programs. Gwyn’s acting career spans several decades during which time she appeared on and off-Broadway, in classical roles in American Repertory companies, in over 18 contract and recurring roles in Daytime/Primetime TV, Films and dozens of network commercials/V.O.’s. As a Marketing Expert she works with ready-to-succeed actors in both NY and LA.


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Tips And Hints To Become A Good Actor Or Actress

Mar 3rd

Posted by admin in Hollywood Actress Pics

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Tips And Hints To Become A Good Actor Or Actress

Good Characters. Information to any person who aspires a career as being an acting professional.

be in time.
With a great movie the money is going out the door at about 30 grand each and every 20 minutes. Over a network Television show this fee is merely a bit less. When you are 10 minutes late for the activity that pays five hundred bucks – you’ll be very disliked by that developer and everyone that performs for him. Persons definitely will yell at you. If you are late on an audition, the actual casting representative may worry that you won’t get to the job in timely manner. For anyone that is late for your activity, that casting movie director will also have Persons shouting at her. And further more there is absolutely no such thing as an eight-hour day in show industry. If you fail to work a lengthy day, you could be unsuited for achievement in show industry.

be a first riser.
If you need to be in this film or television business, you must be the type of individual that may get up at 5 in that early morning. For Those who perform in the particular movie theater, your quick rising will fall about 10 AM – since you also do the job into the nights. However If you plan on getting work done in this specific community you will succeed to make quick rising a lifelong behavior. the early starts and extended hours mean that you’ll certainly be spending about half your current lifestyle with co-employees. For anyone which is a serious pain in the particular butt – you’ll certainly be heartily disliked by some other Persons which are also performing 12 hour days. Word will certainly bypass and it will certainly be increasingly difficult to find do the job. Subsequently be fine to Most people no matter what. You should keep your ‘creative juices’ flowing all through that over-all 12 hours. For The who don’t enjoy doing this particular type of work, being on for 12 hrs is certainly improbable.

Perfectly groomed and cleanse.
you could be not that part. Even the guys which perform bikers and bums use deodorant and also have tidy teeth. your breath have got to become agreeable. A co-worker who really smells is going to obtain a popularity and drop options due to it.

No complains
Some of those personalities on sets that do grumble about the dressing rooms, this food, the movie director, the co-star, the particular costume outfit People, that lack of work, the particular hrs, the particular script and almost everything. They are labelled as complainers and tend to be almost never liked or tolerated for particularly long.

Value coming from you
At the time you constantly supply 100% of your power to the particular operate – you may get more operate.

B. M. is definitely the fresh contributor of this piece of writing around enjoyment, fun and playing. Though you will find much more play like drama, vocal skills or doing some karaoke with hollywood megastars and performers and their own hits songs like justin bieber songs from the disney folks where you can amuse yourself and your mates.Although that isn’t all for your satisfaction and for your happiness, it is easy to find out some miley cyrus songs from her top rated lps just about every individual enthusiast absolutely adore a lot.


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Marketing Tips for Actors – The Ten Myths of Getting Work on a Soap Opera

Feb 28th

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Marketing Tips for Actors – The Ten Myths of Getting Work on a Soap Opera

Myth One: Only pretty people or models can work on Soaps. Wrong. Soaps now hire all sizes, shapes, colors, ages. “Real” people are necessary to portray seventy-five percent of the roles daily – nurses, policemen, attorneys, judges, doctors, boutique owners, journalists…the list goes on.

Myth Two: Regional Accents (New York, Southern, Hispanic, etc) are acceptable. Wrong. Only if the character is specifically from these areas, do you need this kind of accent. Otherwise it would place you out of the location of a Pine Valley, Llanview, Springfield, etc. Get rid of the accent if you want to work.

Myth Three: If you do an extra job once, you’ll never get a contract part.
Wrong. Just the opposite is true. If they get to know you, they will consider you for the recurring and other larger roles. Use the opportunity as an extra or “under-five” player to learn the system, network with the people who work on the show daily and make some money.

Myth Four: Casting Directors hire you for major roles. Wrong. Casting Directors can only hire you for the day player, “under-five” and extra roles, but their input is important for the contract parts. The final decision is up to an executive committee and eventually, the Executive Producer.

Myth Five: Directors hire you. Wrong. Directors are under contract just like actors. Unlike directors in the theater and film (who have the final say), they have little or no input in the casting process for Soap Operas.

Myth Six: You don’t need theater training, only on-camera “Soap” training to do a Soap Opera. Wrong. If you only have a limited budget to spend on training, go for the acting technique or scene study class with the best in the business. You can always learn on- camera technique the first day on the set. It’s easy.
( i.e., an overly dramatic “bad” actor on stage will be a bad actor in front of a camera. As an actor just learn to be truthful and real in whatever media you plan to work).

Myth Seven: If you take a course from a Soap Opera Casting Director, an assistant Casting Director or a daytime executive, you’ll get hired on that show. Wrong. Not only do people still believe this myth, but it’s the major reason they sign up for courses with CD’s.( you might get extra work, but the class won’t help you get a contract role per se).

Myth Eight: When you sign a three year contract, they have to pay you no matter what for three years – you cannot be fired. Wrong. Networks have the option of writing you out with two-months, two-weeks, two-days or two-minutes notice.

Myth Nine: You have to be in the union (AFTRA) to get a job or audition on a Soap Opera. Wrong. Anyone who has training, a picture/resume and the ability to do the work can be auditioned or hired.

Myth Ten: You have to have an agent to get a job on a Soap. Wrong. Eventually, if you’re up for a contract role you’ll need someone, an agent or lawyer, to negotiate your contract. And it will help to have an agent submit you for major contract parts. But you can get extra, under-five, even day player and running parts on your own. Then if they get to know you, you might be brought in for the major roles.

Happy Auditioning!

Gwyn

Gwyn Gillis is the Executive Director of TAM, The Actor’s Market, a marketing firm that trains actors to market themselves to the TV, Film and Theater industries. They provide monthly FREE Info seminars/teleseminars and FREE weekly marketing tips. Having studied theater at Carnegie-Mellon University, Gwyn’s acting career spans several decades during which time she appeared on and off-Broadway, in classical roles in American Repertory companies, starred in over 18 contract and recurring roles in Daytime/Prime time TV, films and dozens of network TV commercials. Her book, The ABC’s of Soaps, a best seller is a “how to” on getting work in Daytime TV. As a Marketing/Career Coach she is available to work One-on-One with actors AND non-actors at all levels of on-camera performance skills.


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Marketing Tips for Actors- Getting a Great Headshot!

Feb 26th

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Marketing Tips for Actors- Getting a Great Headshot!

What makes a great headshot?
It’s the simplest thing in the world but most actors get it wrong. And photographers get it wrong and ironically, many headshot photographers working specifically with actors get it wrong.

What’s the secret?
Nothing. Doing nothing. All you have to do is be yourself in front of a camera. Simple. And yet very difficult for most actors who are incredibly SHY when it comes to being themselves. If they can’t focus on being another character- something we all spend years learning to do as actors- then there’s confusion, insecurity, fear and tension which makes for a lousy headshot. Adding to that is the frustration of most photographers I’ve met or worked with who don’t know HOW to get an actor to RELAX. So they say things like “Relax, chill, be more calm, stop biting your lip or squinting your eyes!” or “Relax your forehead-there are lines and wrinkles where you’re frowning, lower your shoulders, breathe!” The list goes on. The result? An actor gets more self-conscious, upset, more nervous and more tense. It’s a downward spiral.
What to do?

Five Easy Steps To a Great Headshot

1- Choose a photographer that YOU feel comfortable with not the “trendy” hot guy to whom every actor goes. (“Oh, if only I had a HEAD SHOT with this top guy I would be successful, too!”) NO, not true.

2- Go over your “type” and range-the kind of roles in which you will be cast and play BEFORE you decide on the wardrobe. There’s nothing worse than a generic headshot, one with an actor dressed in a boring white shirt or a black sweater with a phony smile. Know your roles. Doctor, Lawyer, Businessman, Teacher, Mom, Dad? Dress it or suggest it. Wear your favorite colors-solids are generally better than prints. Another mistake? An actress wearing too much jewlery, make-up or choosing outfits that are more suited to a disco, a beach party, baseball game or just hanging out at a bar. That’s OK if that’s what you’re selling as your brand. If not, casting directors are confused about how to cast you or call you in for a role, so they don’t! (Get the advice of a Career Coach if you don’t know your type or what to wear).

3- Explain thoroughly to the make-up artist and hair stylist EXACTLY how you look every day. All too often a stylist will do your hair they way they see you not the way you usually look so you end up with photos that don’t accurately represent YOU. This is especially true for women but may apply to men with longer hair that can be altered with mousse, spray, a curling iron. For women with curly hair-if that’s how you look don’t straighten your hair just for the headshot unless you want to do that everyday of your life henceforth. Casting Directors want to see the real you not how you “could be”.

4- Bring a CD or several with music you love. Create your own “space” and place within the studio. Bring water or your favorite juice, snack, food. Bring your favorite photos of your pets, children, family or partner so you are thinking about positive images and memories. Focus on just being comfortable.
THEN, take a half hour or even 15 minutes to sit still and just be- yourself. Don’t arrive late and rush into a shoot with the stylist fussing, getting dressed, photographer clicking, lights blinking. All that creates tension. Relax BEFORE you sit in the chair or stool on which you will be photographed.

In my experience with over a dozen top headshot photographers in as many years, the best shots I ever obtained were taken by a photographer who was a part of a husband/wife team. He greeted you at the door and offered refreshments leading you to a peaceful dressing room where you could unwind with soothing music. She sat and talked/laughed with you for a full half hour BEFORE you heard a click from her camera or saw a flash of light from the strobe. Of course they knew lighting and were skilled in the art of photography but their success as a team was understanding the psychology of relaxation and harmony for their actor/clients. Brilliant!

5- Use your acting “technique” while you are being photographed. Think Fun thoughts (your subtext or inner monologue). Talk about your life. Tell a story about your family or your travels. Let the relaxation of JUST TALKING show on your face. That’s being You. Talk, tell a story and then let it go. Sit still and “glow” in the memory or the laughter. Then, you are giving the photographer something to capture. YOU. Your energy. Your joy of living. The joy of being YOU.

And THAT makes a great headshot!

Successful  Marketing!

Gwyn

Gwyn Gillis is the Founder and Executive Director of TAM, The Actor’s Market (www.theactorsmarket.com) a marketing firm for actors. They provide monthly FREE seminars/teleseminars, FREE weekly marketing tips as well as access to top photographers, graphic artists and videographers who provide every marketing tool an actor needs (www.theTamstore.com). Gwyn’s acting career spans several decades during which time she appeared on and off-Broadway, in classical roles in American Repertory companies in over 18 contract and recurring roles in Daytime/Primetime TV, Films and dozens of network commercials/V.O.’s. As a Marketing/Career Coach she is available to work One-on-One with ready-to-succeed actors.


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